Putting your music artist or band website together

Posted on July 11, 2009

I was just thinking about how I first started this blog. I wanted to share some of the things I was learning on my journey back into the music world, that can asist other artists like me in getting thier music out there to be heard by the world. At first I was blogging like I was giving a class, but I want you to know that as I am learning you are following me on my journey.

So here are the steps I took to put my website together:

1. I looked at several other websites to find a few format that I liked. I actually liked the design of a couple of templates on template monster but wanted to include some features that I found on other artists websites that I thought were nice.

2. I decided on the color of the website that would fit the mood and the image I wanted the world to see as far as my artist site was concerned

3. I figured out the pages that should be in the site from what the other sites that I like and I looked at had…they were of course a Home Page, Music, Videos, Bio Tour Dates Contact Us

4. Some other links that I wanted on my site that I hadn’t really thought about were links to my social network pages on Twitter, Facebook and MySpace. (Even though I am a singer/songwriter…I really have gotten into facebook more than myspace…it seems so much more personal and less spammish).

5. I wanted to make it really easy for my friends and fans to be able to access and buy their favorite music of mine so I definitely am putting a link or links to the individual songs that they can download on Tunecore.com or buy the whole CD off of CDBaby.com.

6. I wanted to also do the merchandising of some of my songs, so I am incorporating a cafepress.com store.

7. Start a blog or two.

8. Make sure you have a place where your fans can sign up to receive notices or become part of your VIP list so that they can be invited to your upcoming shows. You can do this with a ConstantContact.com newsletter.

Ok…I think that’s it. If I think of anything else, you’ll see it on my website. Got any suggestions?

Marketing Your Music-Blogging Tips

Posted on July 9, 2009

One of the best ways to brand yourself as an indie music artist online is to create a blog. It can be about your experiences as the band, where you are going and what you are planning for the future, or it would be set up like a diary of some sort. It can also be set up to share information on how to produce music, or play an instrument using some original chord progression or something. Whatever your blog covers, has got to relay info from your experience or your opinion to really be good and intriguing to your readers. Here are few tips to great blog writing.

1. Be consistent with your Posts – You should post your blog regularly so that your readers have fresh content to look at, at least once week. One way to set up your blog so that you are not tied to it all the time is to write some of the posts in advance and then set them for the date you want them to post in the future.

2. Find Your Niche – Make sure you are targeting those people that you want to reach with the messages in your blog. Hone in on the audience you are addressing and make sure you are giving them the content that they are seeking. For instance, are they your fans, or are fans of hip-hip underground you write about, or are they guitarist who want to learn more about playing acoustic…you have to choose your audience and focus.

3. Refer to Other Blogs or Articles in your Niche – By referring to other blogs or articles that can give your audience the information they are for, you become a resource that they can come back to. While I’m on this point, there is great course called www.thenicheblogger.com, where this house wife, Amy, created a day by day instructional program to help you get started blogging, and shows you how to make money with your blog.

4. Become a Decent Writer – You should concentrate on writing well, gramatically, as well, as in how you relay the information that you are writing about. I learned from June Jordan, famous poet, that you should write how you would speak, and someone would understand you. Make it easy to read and not too stuffy. I’m not the best writer, but I hope I’m getting my point across.

5. Write About Things You Know – Write about this that you can back up with experience and stories about the experince you have. You’ll become some what of an expert as your blog grows.

6. Be a Real Person- Let people know that you are real by including a bit of your personality in your blog. Do you have any special sign off at the end of your posts? Can you share a little story that reflects the kind of person you are, that your readers can relate to? Do that and your readers will become more connected to your blog.

7. Make it Easy to Look At – Make the design of your blog inviting but don’t over do it. You want to make it easy for your readers to stay on your blog and read each post.

8. Blog, Blog, Blog – Sometimes blogging can get a little boring, but it can be so rewarding, financially, if you use it as a tools to market your music. You can also market affiliate programs you belong to as well. For instance, you can talk about certain books that you like and link people to them on amazon.com and make money if they buy it, if you are member of Amazon.com’s affiliate program. For more affilate programs check out clickbank.com

9. Use Tag Keywords – Use some great tag keywords. Maybe your blog can relate to something else that is “hot” going on. Use those “hot” tag keywords to attract more people to your blog.

10. Market Your Blog – Make sure that everybody knows the name of your blog. Allow search engines to search for your blog for relevant content.

Stick to it and you will be successful. For more help on blogging go to www.thenicheblogger.com and join the course.