Music Marketing Help – Create Your Own Music College Internship
Who wouldn’t love to work with a music act, especially if you are a college student and might be able to get school credit for it? Setting up a college internship program to get your music out there not only benefits you, but also add valuable real world experience to the resume of the college student. You get semi-free labor and the college intern gets an experience of a lifetime.
If you want to set up the college internship in a way where the student gets credit you need to contact the college, whether it is a junior college, or local public or private university. Let them know that you have a music company called, “your company Productions” or something like that, and that you are offering a summer, fall, spring, winter, internship, whatever the semester is that you’re offering the internship. They may say you have to send them a profile on the company, which you will have already gotten together, and a description of the internship. Some schools charge a fee to be listed under their internship programs and some require that they are paid. sometimes the pay required is so low you are ok with it.
You can also post your internship on craigslist.com for free, or entertainmentcareers.com for a fee. You’ll start getting calls, so you need to set up interviews.
You may require that the interns have their own cars and car insurance, their own laptops and cell phones that they bring to your location.
You can have your interns do internet research, keep your blogging up to date, get on the phones and confirm your shows, have them in the crowd collecting information from your fans to be placed on your email list, or get out and do some street promotion for you. They can also video tape your performances or shoot photos of the shows that you can add to your website. Whatever you have them do, make it interesting, insightful and fun. You’ve gotta spend some quality time with them. When they first come into your office, you should have a routine that they do when they come in on a daily basis, and do some initial training. You may have them calling radio stations to try to get airplay for your music….give them a script to use and practice it with them before they get started. Give them a phone list and a log so that you know what they have completed so another intern get started where they left off.
Interns can hand out fliers for your upcoming shows at different venues where your fans and potential fans hang out. They can do all sorts of things that help you promote your music and help them learn how promotion and marketing works in the music business right now. With your help, they can gain incredible exposure to the music business and may be the next CEO of a huge entertainment company.
Typically, at the end of the internship – which if it is unpaid, usually ends at the end of the semester – the interns have to write a paper regarding their experience, and turn it in to get the college credit.
